Brand Adda is a technology-driven OOH media platform that brings fragmented outdoor advertising inventory onto one searchable ecosystem, helping brands and agencies discover, plan and execute campaigns faster, more efficiently and with greater transparency.
Brand Adda is being built to create a connected OOH ecosystem where brands, agencies, media owners and local OOH partners can discover opportunities, plan campaigns and grow their business through one technology-driven platform.
Our objective is to make outdoor media more accessible, efficiently planned and better utilized across urban, semi-urban and rural markets.
Brand Adda enables brands and agencies to discover relevant outdoor media, create campaign plans and access a wider OOH inventory through a single platform. This provides greater choice, faster planning and the opportunity to build campaigns more efficiently and cost-effectively.
Brand Adda helps media owners increase the utilization and booking frequency of their outdoor media. Through upcoming and real-time availability, media owners can showcase inventory that will become available in the coming days or weeks, allowing brands and agencies to plan and book media in advance. Our long-term objective is to help media owners maximize their 365-day booking potential, reduce gaps between campaigns and improve overall media utilization.
Our vision and mission to set new standards in outdoor media excellence.
To build a technology-driven Outdoor Media ecosystem that is smarter, simpler and more accessible across India.
To make Outdoor Advertising more accessible, efficient, transparent and productive through technology for every participant in the OOH ecosystem.
What brands and agencies say about working with us.
Brand Adda is not just a hoarding listing website. It is being built as a technology-driven OOH media discovery, planning, marketplace and execution ecosystem designed to create value for brands, agencies, media owners and the wider OOH industry.
Insight-driven planning and smart execution that brings your brand to the forefront.
A client brief is a document that outlines the requirements and scope of a project or campaign as set forth by a client.
Brainstorming is a general technique for coming up with an idea, but sometimes it's not good enough to just sit down and tell yourself you're going to brainstorm until you get an idea.
Discuss the common demographics of the market, where people shop and how they spend, all of which you will use to justify your creative ideas.
The term Ad Delivery means the delivery of online advertisements or advertising-related services using Ad Reporting Data.
Companies across India that have run their outdoor campaigns with us.
